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Aurora Wear — FW Capsule Drop

Aurora Wear — FW Capsule Drop

Brand monitoring campaign for the AuroraWear FW capsule. Tracks every social post that mentions the brand or campaign keywords, with link attribution to the launch storefront.

Active Campaign
18 Content Pieces•7 Social Accounts•Instagram•TikTok•YouTube•Facebook•Aug 5, 2026 - Aug 26, 2026
wearing the AuroraWear FW capsule all week ✨ link in bio for the launch • #AuroraWear
Ena Builds

Ena Builds

5h ago

wearing the AuroraWear FW capsule all week ✨ link in bio for the launch • #AuroraWear

Views168.081
Reach120.712
Likes12.942
Engagement Rate7.70%
real talk on the AuroraWear capsule — what fits, what doesn't, what I'd skip #AuroraWear
Ena Builds

Ena Builds

18h ago

real talk on the AuroraWear capsule — what fits, what doesn't, what I'd skip #AuroraWear

Views361.229
Likes29.948
Comments516
Shares5.889
Engagement Rate7.40%
A proper lookbook with the AuroraWear FW capsule. 12 looks, real lighting, no filter.
Video
Ena Builds

Ena Builds

2d ago

A proper lookbook with the AuroraWear FW capsule. 12 looks, real lighting, no filter.

Views54.986
Likes4.171
Comments106
Sharing the AuroraWear FW drop with our fitting club — feedback welcome, what should we feature next?
Ena Builds

Ena Builds

3d ago

Sharing the AuroraWear FW drop with our fitting club — feedback welcome, what should we feature next?

Views58.428
Reach47.139
Likes1.987
Comments37
Engagement Rate3.40%
BTS from the AuroraWear shoot. Honest answer — the lining is way better than the last drop.
Story
Ena Builds

Ena Builds

4d ago

BTS from the AuroraWear shoot. Honest answer — the lining is way better than the last drop.

Views39.296
Reach32.344
Story Like's are not available via Meta-API.
One jacket, three temperatures, zero complicated styling rules.
Ena Builds

Ena Builds

5d ago

One jacket, three temperatures, zero complicated styling rules.

Views135.735
Reach98.321
Likes9.637
Engagement Rate7.10%
Ranking every Aurora piece after a full week of actually wearing them.
Ena Builds

Ena Builds

3d ago

Ranking every Aurora piece after a full week of actually wearing them.

Views347.884
Likes27.427
Comments262
Shares8.295
Engagement Rate7.90%
The easiest two-piece switch from studio day to launch event.
Ena Builds

Ena Builds

6d ago

The easiest two-piece switch from studio day to launch event.

Views284.871
Likes22.791
Comments218
Shares5.312
Engagement Rate7.60%
Fabric, construction and fit after ten real-world wears.
Video
Ena Builds

Ena Builds

4d ago

Fabric, construction and fit after ten real-world wears.

Views67.901
Likes5.136
Comments89
A quick visual guide to the pieces I keep reaching for.
Short
Ena Builds

Ena Builds

7d ago

A quick visual guide to the pieces I keep reaching for.

Views111.369
Likes9.589
Comments83
Six brilliant looks from the fitting club, plus sizing notes from each creator.
Ena Builds

Ena Builds

5d ago

Six brilliant looks from the fitting club, plus sizing notes from each creator.

Views51.238
Reach36.611
Likes1.998
Comments68
Engagement Rate3.90%
Answering the most common questions from this week's launch thread.
Ena Builds

Ena Builds

8d ago

Answering the most common questions from this week's launch thread.

Views45.932
Reach33.676
Likes1.929
Comments42
Engagement Rate4.20%
@aurorawear sent the new FW capsule. Honest first take in 24h.
Riku Lens

Riku Lens

9h ago

@aurorawear sent the new FW capsule. Honest first take in 24h.

Views95.664
Reach70.787
Likes5.166
Engagement Rate5.40%
decided to actually compare the @aurorawear FW pieces to the high street dupes 👀
Riku Lens

Riku Lens

1d ago

decided to actually compare the @aurorawear FW pieces to the high street dupes 👀

Views176.660
Likes14.221
Comments195
Shares2.710
Engagement Rate6.90%
Natural light, no studio setup—this is how the capsule actually photographs.
Riku Lens

Riku Lens

3d ago

Natural light, no studio setup—this is how the capsule actually photographs.

Views87.794
Reach74.173
Likes5.092
Engagement Rate5.80%
A quick look at the grade before and after the final color pass.
Story
Riku Lens

Riku Lens

6d ago

A quick look at the grade before and after the final color pass.

Views46.073
Reach33.803
Story Like's are not available via Meta-API.
Same fit, same camera, completely different mood.
Riku Lens

Riku Lens

4d ago

Same fit, same camera, completely different mood.

Views170.529
Likes12.201
Comments116
Shares3.327
Engagement Rate6.70%
How the final Aurora hero shot came together in four layers.
Riku Lens

Riku Lens

7d ago

How the final Aurora hero shot came together in four layers.

Views143.149
Likes10.198
Comments241
Shares2.035
Engagement Rate6.40%